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Case study

Marketlane Retail: Store Ops App

A phased rebuild for Marketlane Retail with weekly demos and measurable KPIs.

fintech Timeline: 16 weeks Marketlane Retail

परिणाम

Outcomes measured after launch

2.1×

higher conversion

6 weeks

fewer support tickets

18%

faster cycle time

चुनौती

What was broken

Manual reconciliation and unclear ownership blocked growth.

  • Fragmented tools across teams
  • No single source of truth for leadership metrics

समाधान

What we shipped

Strangler migration plus observability from day one.

Problem

The legacy system could not expose clean APIs without brittle screen scraping.

Solution

We shipped a phased platform: core workflow first, then automation and reporting.

Tech stack

Documented in the project meta — chosen for maintainability and the client’s hiring plan.

Timeline

16 weeks from kickoff to production, with weekly demos and a frozen launch checklist.

Results

Outcomes are listed above. We only publish metrics the client approved for public use.

Trust

Verified reviews & directories

E-E-A-T signals from platforms buyers already check.

Authority

Recognition

  • Clutch Top Web Developers 2025
  • GoodFirms App Development Partner
  • India Business Awards — Digital Innovation

Popular with product teams

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